Lamoda down? Telegram channels for clothes, shoes and sales
Lamoda (Ламода) is an online clothing and shoe store. During the Yandex Cloud outage in October 2026 it went down. On Telegram, Lamoda keeps its own channel, and 313 fashion deal and style channels with 10K+ subscribers do the same job; the most-read, ШМОТ, reaches about 21,926 people per post.
What happened to Lamoda
- Oct 11, 2026. Checkout and delivery were replaced by a holding page; hundreds of complaints that day.
Status as of Oct 12, 2026. See the full list of sites hit by the outage.
Lamoda’s own Telegram channel
Brand names on Telegram are copied a lot. Before you follow a link to pay or log in, check that the handle is exactly the one above; our guide to fake brand channels shows how copycats work.
Why Telegram works here
Fashion shopping on Russian Telegram is a mix of sale hunters, outlet villages, small brands that sell directly in chat, and stylists who post weekly picks from marketplaces.
Small brands in Telegram often sell by direct message: ask for a receipt and a return policy before you transfer money.
Top 20 fashion deal and style channels by real reach
Fashion deal and style channels, ranked by views per post.
| # | Channel | Views per post | Subscribers | Reach | Language | Ads |
|---|---|---|---|---|---|---|
| 1 | ШМОТ@zashmot · audit | 21,926 | 110K | 20% | Russian | No |
| 2 | Школа Шопинга@shoppingschoolru · audit | 13,210 | 275K | 4.8% | Russian | Some |
| 3 | kate.katkova@katekatkova · audit | 12,354 | 69K | 18% | Russian | Some |
| 4 | SHOPDAANNA | женская одежда Омск| Обувь | showroom шоурум@shopdaanna · audit | 10,027 | 22K | 45.6% | Russian | No |
| 5 | Guilty Pleasure@guiltyforpleasure · audit | 8,293 | 41K | 20% | Russian | Many |
| 6 | Мужской Wildberries | одежда для мужчин wildberries| Находки для мужчин с WB@nakhodki_wildberries0 · audit | 7,785 | 41K | 19% | Russian | Some |
| 7 | Шопинг с Настей@shoppingsnastey · audit | 7,688 | 45K | 17% | Russian | Some |
| 8 | missismi | Милена про Стиль@missismii · audit | 7,668 | 53K | 14.4% | Russian | No |
| 9 | ИРИША МАТЕРЬ ПОКУПОК@popka_foreverlove · audit | 6,889 | 150K | 4.6% | Russian | Many |
| 10 | КатяProWB@katyaprowb1 · audit | 6,476 | 59K | 11% | Russian | Many |
| 11 | Outlet Village Pulkovo@ovpulkovo · audit | 6,375 | 66K | 9.7% | Russian | Many |
| 12 | Светлая сторона моды@lightandfashion · audit | 6,334 | 127K | 5% | Russian | Many |
| 13 | НАКЕД БУТС@nakedboots · audit | 6,245 | 32K | 19.5% | Russian | Some |
| 14 | Вика, находки WB@victoriamorni · audit | 5,830 | 34K | 17% | Russian | No |
| 15 | TРEK | Магазин обувной фабрики@trekshoes1 · audit | 4,972 | 55K | 9% | Russian | Many |
| 16 | Аутлет Белая Дача@outletvillage · audit | 4,745 | 43K | 11% | Russian | Many |
| 17 | Избранное WILDBERRIES@like_wb_ozon · audit | 4,632 | 53K | 8.8% | Russian | Many |
| 18 | Шмот Наташки@shmotnatashki · audit | 4,492 | 13K | 34% | Russian | No |
| 19 | Rasim Shop Оптом и розница одежда@muham7827 · audit | 4,409 | 19K | 23% | Russian | No |
| 20 | Anna_Batogova@annabatogova · audit | 4,080 | 34K | 12% | Russian | No |
ШМОТ ranks above Школа Шопинга although the latter has 2.5 times more subscribers: 20% of ШМОТ's subscribers view a typical post against 4.8%, so each post reaches about 21,926 people against 13,210.
- 313 public fashion deal and style channels with 10K+ subscribers, 8 of them with 100K+.
- A typical post is viewed by 4.5% of subscribers; the top quarter reach 8.9% or more.
- 67.7% carry ads, and 6.5% were created after May 2024.
- lamoda на связи has 45K subscribers and reaches about 1,765 per post, against 21,926 for ШМОТ.
Find more
Browse the Fashion topic and Shopping deals topic, or open the map of Telegram channels to see these channels next to their neighbours by meaning. To check any channel before you trust it, use the channel audit.
Other sites hit by the outage
Questions
Is Lamoda down right now?
We do not monitor Lamoda live. On Oct 11, 2026: Checkout and delivery were replaced by a holding page; hundreds of complaints that day. Lamoda’s own channel, @lamoda_na_svyazi, is the first place where it posts service updates.
What can I use instead of Lamoda on Telegram?
For Lamoda, the fashion deal and style channels with the largest real reach are ШМОТ (@zashmot), Школа Шопинга (@shoppingschoolru), kate.katkova (@katekatkova). The full ranking of 20 channels is on this page.
How do I know a Lamoda channel on Telegram is real?
Compare the handle with the one listed on this page, look at the subscriber count and how long the channel has existed, and never enter a login code or card details from a channel link.
How we picked the channels
We found channels by meaning and by name: a channel is listed if it is close in meaning to what Lamoda is used for and a word for it appears in its title, username or main topics. Only public Russian-language channels with 10K+ subscribers are counted; adult and scam-flagged channels are excluded, and a channel appears on only one page of this guide. Real reach is the views of a typical recent post, measured in summer 2026; the table includes only channels that had posted within 30 days of measurement. Data to 2026-09-04. Listing a channel is not an endorsement of any seller or offer.